Course Overview:

This course examines the strategic, institutional, and operational dimensions of international business, with a focus on trade and investment. Students will explore classical and modern theories of international trade, including comparative advantage, factor endowments, and new trade theory, alongside the strategic decisions firms make when entering foreign markets through exporting, licensing, or foreign direct investment (FDI). Emphasis is placed on the global economic environment, trade agreements, and the roles of multinational enterprises. The course also addresses the risks and opportunities of operating across borders, including cultural, legal, and political considerations. Real-world case studies and data-driven analysis will help students assess international market conditions and recommend strategic entry and operational approaches for global firms.

Prerequisite:

  • The students must have completed grade 12 or equivalent education, or mature student status (19 years or older).
  • All applicants must meet one of the following Language Proficiency Requirements (LPR):
    • Completion of 2 years of secondary education (including English 10 and 11 with grade of ‘C’ or higher) from a country where English is one of the principal languages, or
    • Completion of 2 years of full-time post-secondary education at an accredited institution where English is the language of instruction, or
    • Students from non-English speaking countries must have completed grade 12 or equivalent education and provide verified results for one of the English Language Proficiency tests with minimum scores listed below:
      • IELTS 6.0, TOEFL 50, CAEL 45, CELPIP 6.5, DET 105, PTE 47, PCE 175, CAMBRIDGE B2 Level, LANGUAGECERT B2 Level, MET B2 Level, ITEP 3.8, EIKEN Grade Pre-1. or
    • Provide proof of achieving at least 65% in Grade 12 English (or equivalent) from a recognized institution.
  • Mature Student Applicants
    • Applicants who are 19 years of age or older at the start of the program, are Canadian citizens or permanent residents, and are unable to provide official secondary or post-secondary education records may demonstrate English proficiency by:
      • Submitting a signed attestation confirming they have completed at least three years of full-time education in English in a country where English is one of the primary languages and
      • Completing the Accuplacer English Assessment (Next Generation: Reading, Writing, and WritePlacer) with the following minimum scores:
        • Reading: 235
        • Writing: 235
        • WritePlacer: 4

Learning Outcomes:

Upon successful completion of this course, the students will be able to:

  • Explain classical and modern theories of international trade, including comparative advantage, factor endowments, and new trade theory, and assess their relevance to today’s global economy.
  • Analyze strategic entry modes such as exporting, licensing, and foreign direct investment (FDI), and evaluate their suitability for firms entering new international markets.
  • `Assess the impact of trade agreements, tariffs, and international institutions on global trade and investment flows.
  • Identify and evaluate cultural, legal, and political risks associated with international business operations, and propose strategies to manage these challenges.
  • Examine the role and influence of multinational enterprises (MNEs) in shaping global trade patterns and investment strategies.
  • Conduct market assessments using real-world data and case studies to recommend informed strategies for global market entry and operations.

Course Content & Topics:

Class 1: Introduction to International Business
Class 2: Classical and Modern Theories of International Trade
Class 3: International Trade Policies and Agreements
Class 4: Political and Legal Environment of International Business
Class 5: Cultural Environment and Cross-Cultural Communication
Class 6: Foreign Market Entry Strategies
Class 7: Foreign Direct Investment (FDI) and Multinational Enterprises (MNEs)
Class 8: Regional Economic Integration and Trade Blocs
Class 9: International Financial Institutions and Development Agencies
Class 10: Managing International Risks
Class 11: International Marketing and Adaptation Strategies
Class 12: Supply Chain and Logistics in International Trade
Class 13: Sustainability, Ethics, and Corporate Social Responsibility (CSR)
Class 14: Capstone Project – Global Market Strategy Simulation

Credit Information:

  • Credits: 3

Duration:

  • 14 Weeks: 3 hrs/week

Course & Related Fees:

  • Domestic & International: $700 (Seven hundred dollars)

For a detailed breakdown, please refer to Policy #S-005 Programs & Course Fee Schedule

Non-Refundable Fees:

  • Application Fee: $50.00/course (payable online and non-refundable)